Contrasting Wix.Com (WIX) & Eventbrite (EB)

Wix.Com (NASDAQ:WIX) and Eventbrite (NYSE:EB) are both mid-cap computer and technology companies, but which is the better investment? We will compare the two businesses based on the strength of their dividends, risk, earnings, profitability, institutional ownership, valuation and analyst recommendations.

Analyst Recommendations

This is a summary of current recommendations and price targets for Wix.Com and Eventbrite, as provided by MarketBeat.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Wix.Com 0 3 13 0 2.81
Eventbrite 0 4 1 0 2.20

Wix.Com currently has a consensus price target of $106.00, indicating a potential downside of 11.23%. Eventbrite has a consensus price target of $31.80, indicating a potential upside of 3.08%. Given Eventbrite’s higher probable upside, analysts plainly believe Eventbrite is more favorable than Wix.Com.


This table compares Wix.Com and Eventbrite’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Wix.Com -6.80% -38.70% -4.91%
Eventbrite N/A N/A N/A

Valuation & Earnings

This table compares Wix.Com and Eventbrite’s top-line revenue, earnings per share (EPS) and valuation.

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio
Wix.Com $425.64 million 13.15 -$56.27 million ($1.00) -119.41
Eventbrite $201.59 million 11.98 -$38.54 million N/A N/A

Eventbrite has lower revenue, but higher earnings than Wix.Com.

Institutional and Insider Ownership

85.9% of Wix.Com shares are held by institutional investors. Comparatively, 36.2% of Eventbrite shares are held by institutional investors. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock will outperform the market over the long term.

Wix.Com Company Profile Ltd. develops and markets an Internet service that allows users to create Web content in Latin America, Europe, North America, Asia, and internationally. It offers Web development, design, and management solutions and apps through an online platform that enables its user base of businesses, organizations, professionals, and individuals to create a digital presence. The company's principal product is the Wix Editor, a drag-and-drop visual development and Website editing environment platform. Its applications and value-added solutions comprise Wix App Market, an online platform that offers its users a range of software apps, which could be integrated as add-ons into its users' Websites. In addition, the company provides Wix ShoutOut, which enables users to create and send customized email campaigns, such as newsletters, updates, and promotions directly from their Wix accounts. Further, it offers Wix Stores that allows its users to create, design, and manage an online store through which they may sell their products online and process payments using an integrated shopping cart app; Wix Bookings, an online appointment booking solution; Wix Hotels, a Website for hotels, B&Bs, and vacation rentals; Wix Music, an advanced music player solution; and Wix Restaurants that provides various solutions for restauranteurs, including Wix Restaurants menus, orders, and reservations. Additionally, the company provides Wix Photography, a solution for photographers looking to create their portfolio and manage their business online; Wix Video that allows its customers to showcase, promote, and sell videos on their Wix Website; and customer support and services. As of December 31, 2017, it had approximately 119.3 million registered users and 2,465,160 premium subscriptions. The company was formerly known as Wixpress Ltd. Ltd. was founded in 2006 and is headquartered in Tel Aviv, Israel.

Eventbrite Company Profile

Eventbrite, Inc. operates as a technology platform worldwide. Its platform integrates components needed to plan, promote, and produce live events that allow creators to reduce friction and costs, increase reach, and drive ticket sales. The company was formerly known as Mollyguard Corporation and changed its name to Eventbrite, Inc. in 2009. Eventbrite, Inc. was incorporated in 2003 and is headquartered in San Francisco, California.

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